One piece of mail got waylaid today, and a neighbor was kind enough to leave it at our door. A very kind gesture because the outside of the envelope said two words, Leonardo DiCaprio.
Yep, we go way back. Friends forever. And he and our mutual friends at Natural Resources Defense Council want help saving polar bears. Who doesn’t want to save a polar bear?
I don’t argue with the cause, just this mass marketing frenzy that attaches causes to stars and thinks you’ll give money to the cause because Leonardo DiCaprio’s name is on the envelope and photo is on “his” letter.
Normally someone would have thrown this mail away, but because it was in the name of Leonardo DiCaprio, they brought it to my door.
It’s the middle of the night and I’ve had the thing for 8 hours. Can’t sleep so I checked our blog (yours and mine) and opened it knowing it was direct mail. Searching close by for inspiration. And here it is on a platter.
Personally, I can’t imagine a world without polar bears. We were members of the San Diego Zoo and went regularly, to see the gorillas and polar bears. We looked for weekends when they dumped in snow for the polar bears, or gave them huge blocks of ice with a fresh fish inside.
I’d like to think that everyone had a worthy charitable cause at hand and knew their cause and finances and gave accordingly. When Princess Diana died her family asked that people give to the causes that were important to them. What did people do? They sent it to her charity instead of the local Boys and Girls Club or organization that helps house families of desperately ill children.
Save a tree. NRDC should know this and not send out celebrity mailings. And we should know that when we have a few dollars extra we should research and know where to send it, where it will do the most good. Whether it’s polar bears, ecology, cancer research, theatre, whatever your passion – find a worthy 501(c)(3) and donate. You’ll feel better as you’ve done a good and responsible thing.
Who care’s? I got a letter too! It was worth belonging to the NRDC just to see his name and mine on the same piece of paper!
Note to amscheff: It was supposed to be a witty remark on the nature of both the cult of celebrity and the nature of direct mail, plus the thought that whomever placed it on my doorstep may actually think that I breathe the same air as Leo. Dee